Blog and news

Upstream Selling

The one who shapes the question owns the deal.

Slumpens skördar

The unexpected harvests of chance. 🍊✨

Salvator Mundi

🖼️💡 What a rediscovered da Vinci painting can teach us about sales.

Not smiling

What old photos can teach us about selling with emotion. 🎞️

Munkar

How a space changed the world, and what it can teach us about sales. 🤯

M&M's

When a brown M&M costs you the deal.😬

Att ta beslut

The primary reason why B2B deals never close. 😱

Markooli äter chili

🌶️ Chili Pepper, Pain, and Why It’s Important in Sales.

Straffläggning och beslutsfattande

⚽ What penalty kicks can teach us about decision-making.

Status quo bias

💡 The Status Quo Trap: Why Your Customers Would Rather Do Nothing (And How to Get Them to Actually Act).